> ## Documentation Index
> Fetch the complete documentation index at: https://docs.shootbin.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Add watermarks to delivery exports

> Create reusable text or transparent PNG presets and apply a different watermark to each generated delivery output.

Export Watermarks let you brand the generated versions inside a delivery package. Create reusable text or transparent PNG presets in your Studio settings, then enable a preset separately for each selected delivery size or Instagram output.

<Info>
  Export Watermarks are different from the Proofing Watermark shown on web previews. A Proofing Watermark protects images during review. An Export Watermark is rendered into selected generated JPEG files inside the delivery ZIP.
</Info>

## Create a preset

<Steps>
  <Step title="Open Export Watermarks">
    Open **Profile**, select the **Studio** tab, and choose **Export Watermarks**.
  </Step>

  <Step title="Create a preset">
    Click **New preset**, give it a unique name, and choose **Text** or **PNG**.
  </Step>

  <Step title="Configure the content">
    For text, enter up to 120 characters and choose the font size and color. For a logo or signature, upload a transparent PNG of up to 5 MB and set its relative size.
  </Step>

  <Step title="Set placement and opacity">
    Adjust the horizontal position, vertical position, and opacity. Use the vertical and horizontal previews to check both orientations.
  </Step>

  <Step title="Save the preset">
    Click **Create preset**. The preset is now available on every project's **Deliver** page.
  </Step>
</Steps>

You can edit, duplicate, or delete saved presets from the same screen. Preset names must be unique within your account.

## Apply a preset during delivery

<Steps>
  <Step title="Choose a generated output">
    On a project's **Deliver** page, select one or more saved delivery sizes. You can also enable Instagram proof delivery if it is available on your plan.
  </Step>

  <Step title="Enable Watermark">
    Under the output you want to brand, turn on **Watermark** and select an Export Watermark preset. Repeat this separately for every output that needs a watermark.
  </Step>

  <Step title="Generate the package">
    Deliver the package to your approvers or [download it for yourself](/guides/self-delivery). Shootbin renders the selected watermark into only those generated outputs.
  </Step>
</Steps>

For example, you can deliver an unwatermarked print set, add your logo to a web set, and add a text credit to the Instagram set, all in the same ZIP.

## What remains unchanged

* Original uploads are never modified.
* The `Originals/` folder in a delivery never receives an Export Watermark.
* Outputs without the **Watermark** switch enabled remain unwatermarked.
* Editing or deleting a preset after package generation does not alter that existing package. Shootbin takes a snapshot of the selected preset when generation starts.
* Export Watermarks do not change the Proofing Watermark on web previews.

<Warning>
  To deliver the original files with a watermark, add that watermark before uploading them to Shootbin. Export Watermarks apply only to generated delivery sizes and Instagram output.
</Warning>

## PNG recommendations

* Use a transparent PNG so only the logo or signature remains visible.
* Leave some transparent space around artwork only if you want that spacing in the final placement.
* Check both preview orientations because the same relative size and position are used on portrait and landscape images.
* Choose an opacity and color that remain legible across light and dark photos.

## Related pages

* [Create and deliver photo packages](/guides/delivery)
* [Download a package for yourself](/guides/self-delivery)
* [Deliver Instagram-ready proof images](/guides/instagram-delivery)